MANNA Arcadia

Case Study

Creating the social media presence for MANNA Arcadia and elevating their Digital Presence Through Social Media & Visual Storytelling.

Client Overview: MANNA Arcadia

Industry: Hospitality / Culinary Experience
Location: Arcadia, Greece

MANNA Arcadia is a luxury boutique hotel - spa - restaurant, nestled in the heart of the Peloponnese. Renowned for its commitment to sustainable gastronomy and immersive guest experiences, MANNA bridges tradition and modern elegance in a pristine alpine setting. they partnered with us to elevate their digital identity through strategic social media content and premium visual storytelling.

Objective

The main objectives of our collaboration were to:

Boost Brand Awareness across international and local audiences.
Develop a Visual Identity consistent with MANNA's luxury ethos.
Drive Engagement & Bookings through compelling, high-conversion content.
Tell the MANNA Story through cinematic visuals and curated social narratives.

Scope of Work

Social Media Strategy & Management

Platform Focus: Instagram, Facebook,, LinkedIn
Deliverables: Monthly content calendar, caption writing, hashtag research, scheduling, reporting
KPI Goals: Increase followers, boost engagement rate, generate website traffic, and support bookings

Key Actions:

Developed a custom Social Media Strategy aligning with MANNA’s brand values and visual aesthetics.
Designed and implemented a 30-day rolling content calendar featuring a mix of lifestyle, culinary, behind-the-scenes, and promotional content.
Curated story highlights, reels, and seasonal campaigns to align with booking cycles and culinary events.

Photography & Filmmaking

Production Timeline: 5-day on-location shoot

Deliverables: 300+ edited photographs, 8 short-form videos (15–60 sec), 1 brand film (2 min). Themes Captured: Gastronomy, architecture, nature, lifestyle, artisanal processes

Visual Goals:

Capture the authentic essence of MANNA’s environment, cuisine, experiences and philosophy
Develop a visual content library for ongoing use across digital platforms
Create immersive, cinematic video assets to emotionally engage potential guests

Execution Highlights:

Shot during golden hours to capture the natural, moody elegance of Arcadia's mountainous landscape.
Utilized drones, gimbals, and prime lenses to achieve cinematic quality and depth.
Interviewed staff and local artisans for use in narrative-driven content pieces.

Challenges & Solutions

Challenges - Solutions

Limited pre-existing content. Created a fully bespoke media library from scratch.
Low engagement on prior posts Introduced reels, interactive stories, and aesthetic rebranding.
High competition in luxury hospitality. Focused on emotional storytelling and sensory visuals.

If you're a luxury hotel, boutique hospitality brand, or culinary retreat looking to:

Revitalize your visual branding
Build a high-performing social media presence
Craft compelling video marketing assets

…then this is the level of storytelling and strategy you deserve!