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Fading Hospitality Trends in 2025 What to Leave Behind
Not every idea is worth chasing. In the fast-moving world of hospitality, trends can rise and fall quickly and what seemed innovative a year ago may now feel outdated or ineffective. As guest expectations evolve, some practices are losing their impact, either because they deliver poor ROI or simply fail to meet what travelers actually value today. Here’s a look at what’s slipping off the radar in hospitality for 2025 and what to focus on instead. 1. Overly Gimmicky Tech Witho

HeartLogicTeam
4 days ago2 min read


Personalized Guest Experiences: The New Reality of Hospitality in Greece
Hospitality is transforming and in Greece, the shift is both rapid and profound. As tourism continues to grow and digital technologies reshape guest expectations, businesses in the hospitality sector are faced with a new challenge: How can they deliver truly personalized experiences that stand out in an increasingly competitive market? The New Era of Dining: From “Eating Out” to “Eating Everywhere” Dining today is no longer limited to the physical table. Modern consumers move

HeartLogicTeam
Oct 153 min read


Greece 2025: The Modern Destination for Wellness and Renewal
Greece has long been synonymous with light, relaxation, and rejuvenation. Today, however, the country takes this legacy a step further —...

HeartLogicTeam
Oct 73 min read


Why Travelers Crave Outdoor Experiences and What This Means for Greece
In recent years, travelers around the world have shown a growing preference for outdoor experiences. More than ever, vacations are not...

HeartLogicTeam
Sep 292 min read


Why Authentic Cuisine Is Making a Strong Comeback in 2025 and How It Shapes Athens
In recent years, people have grown tired of “safe” menus, standardized flavors, and fast-food chains that fill the stomach but don’t...

HeartLogicTeam
Sep 222 min read


How IKIMA Living Embraces the Work & Travel Trend
Over the past few years-especially in the aftermath of the pandemic—we’ve witnessed a major shift in how people travel and work. The...

HeartLogicTeam
Sep 152 min read


How Small Boutique Hotels Stand Out Against Big Chains
The Power of Personal Experience Major hotel chains continue to expand globally, investing in new markets and constantly increasing their...

HeartLogicTeam
Sep 92 min read


Social Media and the New Map of Tourism
Social media has become one of the most powerful forces shaping today's travel and hospitality industry. From sources of inspiration to...

HeartLogicTeam
Sep 12 min read


Sports Hospitality: The New Big Trend in Tourism and Sports
The way we experience sports is changing dramatically. Fans no longer settle for just a ticket to the game; they want complete...

HeartLogicTeam
Aug 252 min read


How Much Should Hotels Really Spend on Marketing?
The Big Question Every Season Every year, as budget season approaches, hoteliers face the same dilemma: How much should I invest in...

HeartLogicTeam
Aug 212 min read


Are Social Media Really a Distribution Channel in Hospitality?
Today, social media are far more than platforms for photos and stories they have become a driving force behind travel decisions....

HeartLogicTeam
Aug 122 min read


AI Can Imitate But Only Humans Can Create
We’ve all heard the buzz artificial intelligence (AI) can now write stories, draw pictures, and even compose music. But here’s a big...

HeartLogicTeam
Aug 42 min read


Sustainability Marketing in 2025: How to Attract the Eco Conscious Traveler
The summer of 2025 marks a new era in tourism an era where sustainability is not just a value added feature, but a defining decision...

HeartLogicTeam
Jul 312 min read


AI & Collaboration: The New Power Duo in Hotel Commercial Strategy
Welcome to the Future of Hotel Sales and Marketing The hotel industry is undergoing a major transformation. To stay competitive, hotels...

HeartLogicTeam
Jul 253 min read


Consumers Demand Authenticity in Social Media Ads
As advertisers pursue greater efficiency through automation and AI tools, consumers especially Millennials and Gen-Z are moving in the...

HeartLogicTeam
Jul 163 min read


Hotel Video Marketing in 2025: Why Your Hotel Needs Professional Production
In today’s fast evolving hospitality landscape, hotels are no longer just selling rooms they’re selling experiences. And in 2025, the...

HeartLogicTeam
Jul 43 min read


Hotel & Resort Marketing in 2025: Trends, Statistics & Strategic Insights
1. The New Travel Funnel Today’s travelers behave like digital detectives. They combine influencer posts, TripAdvisor reviews, TikTok...

HeartLogicTeam
Jun 272 min read


The Rise of the Social Traveler
In today’s digital era, travel no longer begins with a brochure — it begins with a scroll. A growing number of travelers, particularly...

HeartLogicTeam
May 212 min read


Why 5-Star Hotels Should Schedule Photoshoots Every Few Months for Consistent Brand Presence
In the competitive world of hospitality, maintaining a strong visual presence is crucial for attracting guests, especially for luxury...

HeartLogicTeam
Apr 254 min read


Mastering Digital Marketing in Hospitality: Strategies and Trends for Hotel Success in 2025
In the fast-evolving world of hospitality, digital marketing has become the cornerstone of success for hotels and resorts aiming to...

HeartLogicTeam
Apr 143 min read
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